AVIS & Budget promote self-drive to the Tablelands this Easter

It’s a beautiful, easy drive to the Atherton Tablelands wherever you are coming from so why not stay more than a day?

That’s the message being promoted this Easter by Avis and Budget rental cars in a joint campaign with Tropical Tablelands Tourism (TTT). Four thousand brochures will be distributed via Avis and Budget outlets from Townsville through to Port Douglas over the Easter holiday period.

Tropical Tablelands Tourism chair Michael Trout said the idea behind the campaign was to showcase the diversity of the Tablelands and the fact that it is a perfect self-drive destination out of Cairns, Port Douglas and Townsville.

“Flyers will be distributed with every single car hire, promising significant destination exposure for the northern, central and southern Tablelands,” he said. “People hiring our cars will be encouraged to explore further on the Tablelands because the routes are mapped out for them – its a win/win situation”

The regional self-drive market to the Tablelands is recognised as being of significant importance to visitor numbers.

2. Avis Self Drive 1

Posted by Bronwyn under Tablelands News | Posted on 3rd Apr 2015

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